The Ara project is rising up.
Many people are not convinced about this project due to its limits such as size, price and market chain.
However, this is the only story in current smart phone industry.
There are a couple of reasons why I am really interested in this project.
First of all, the Ara project gives users and developers more freedom of choice.
While typical smart phone ecosystem has opened software-freedom to users and developers , this project will open a new era of ecosystem not only providing further freedom of software but also hardware to users and developers .
For example, it is hardly able to challenge that a tiny venture company enter smartphone market with a new hardware and software because the company should make whole necessary device which is harshly competing already.
If imagine that this project is successful, small ventures or even private developers can develop the modules freely and sell it on the market.
I goes further and say that the hardware module is not limited within typical well-known modules such as AP(Application Processor which consists of CPU, RAM, and Storage device), cameras, and batteries.
Look into the Apple app store or Google play store and count how many kinds of applications are on sale. And imagine a new era of hardware module store with well-optimized software.
Second, this can change typical industrial structure.
To be more specific, many small and middle-sized smart phone module makers provide modules to some big smartphone vendors such as Samsung, LG, Sony, and HTC.
In contrast, if this change comes true, those module makers do not need to do this anymore.
They just can make modules and sell their products on market directly.
Furthermore, it is well known that many big companies have required unfair price down contracts or rebates. So the module makers do not need to depend on major smart phone makers.
Second, this can change typical industrial structure.
To be more specific, many small and middle-sized smart phone module makers provide modules to some big smartphone vendors such as Samsung, LG, Sony, and HTC.
In contrast, if this change comes true, those module makers do not need to do this anymore.
They just can make modules and sell their products on market directly.
Furthermore, it is well known that many big companies have required unfair price down contracts or rebates. So the module makers do not need to depend on major smart phone makers.
No comments:
Post a Comment